Archive for the 'Mortuary Marketing' Category

Not embalming, the final act of green

Saturday, July 26th, 2008

I wrote once about Fernwood and their green burials. Now it looks like Holy Cross Cemetery in Colma, just south of the Golden Gate Bridge is thinking about having a green burial area.
Naturally, Joe and Pam are at the forefront of this custom of not embalming. I’m glad to see they’re being featured in this [...] Read more »

Dignity For Our Veterans

Saturday, July 5th, 2008

Here’s a good example of someone thinking about a niche market that needs to be served, our veterans. This goes along with what I was talking about earlier regarding caskets. One size, shape, design doesn’t fit all.
There’s no reason you shouldn’t have a wide choice in what you’re buried in if you choose to be [...] Read more »

I’ll Sell Your Casket On My Site!

Friday, June 27th, 2008

Here’s an example of a cabinet maker that saw a need for custom caskets, that would normally cost three to four times what they can sell them for. Yes, the funeral home will mark it up some, but can go direct to the builder, especially if they have style you really like.
If you’re a cabinet [...] Read more »

Opportunities in Green Burials

Sunday, April 27th, 2008

As this article states, green burials are not new, as the Jewish faith has been practicing this burial method all along for religious reasons. What is new is the non-Jewish community and the funeral industry as a whole seeing this as a viable option instead of traditional embalming and a sealed casket.
Fernwood in Mill Valley has been offering [...] Read more »

Hillside Hosts ”2008 Mother’s Day Remembrance Service”

Friday, April 18th, 2008

Now this would be a great idea for a removal service that also has hearse or livery services. You could do something similar at your local cemetery. It doesn’t have to be a special memorial service, but you could provide well dressed individuals at the cemetery entrance, handing out candles, note cards with your livery service logo [...] Read more »

Do You Need A Mortuary Transport Website?

Friday, April 4th, 2008

I am making my services available to the the mortuary industry for cohesive presentation of your business to your local community. I focus on usability, cross platform viewability and consistency throughout all media broadcasting, whether electronic or in print.
When I had my mortuary transport business, I created all my own websites, brochures, flyers, business cards and training [...] Read more »